Making the Olympics Sustainable

When?

Wednesday 21 March 2012, 17:00 to 18:00

Where?

AP 3 and 4

Open to:

Public, Staff, Students

Speaker:

Dr Caroline Scarles

After the large scale Olympics in Beijing 2008, the London Olympics in 2012 aims to be a more sustainable kind of Olympics. Is ‘sustainability’ being used as marketing rhetoric, or do the actions being taken bring real benefit? Has the events industry developed an attention to sustainability in the same way as the tourism or other industries have? With sustainability comprising environmental, social as well as economic and political dimensions, this presentation will question how sustainable the Games can be.