International Retail Marketing MSc

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Why Surrey?

This programme benefits from Surrey Business School’s expertise in retail – we have offered programmes in the subject since 1989 – and reflects the demand for highly qualified managers in a rapidly internationalising sector.

Practical at heart and theory driven throughout, we will provide opportunities for you to engage with real-world business problems throughout your programme.

Programme overview

The MSc International Retail Marketing programme is designed for those looking to develop their knowledge of the theory and practice of retail marketing and its application in the fast changing international business environment. The programme will also deepen your knowledge of business management more generally.

The student experience on this programme combines interactive lecture classes with seminars delivered to smaller groups. This includes the opportunity to exchange ideas and experiences with students from other programmes across Surrey Business School.

The competitive significance of advanced retail marketing practices is increasingly acknowledged, making this programme highly relevant for future managers in retail and related professional services.

Programme structure

This programme is studied full-time over one academic year. It consists of eight taught modules and a dissertation.

Example module listing

The following modules are indicative, reflecting the information available at the time of publication. Please note that not all modules described are compulsory and may be subject to teaching availability and/or student demand.

Educational aims of the programme

The programme aims to provide a high quality, vocational education which is intellectually rigorous and up-to-date, as well as relevant to the needs of existing and future managers, executives and other professionals in international retail marketing.

In addition to subject-specific knowledge, the programmes aim to develop generic management skills necessary to be effective in todays’ challenging business environment.

The programme has a business management orientation related to the retail sector and draws upon a range of cognate areas of study to explain and analyse this sector. It takes an integrated approach so as to provide a coherent exploration of the inter-relationships between the various components.

The programme is international in scope and coverage, and lecturers draw upon the most recent research to inform their teaching. The programmes aim to develop students as independent and reflective learners, able to continue their learning once in their chosen profession.

Programme learning outcomes

Knowledge and understanding

Upon completing the course, students will have:

  • A systematic, in-depth understanding of the development, issues and influences relevant to retail marketing
  • A high level of theoretical and applied knowledge of the management, operation, organisation and provision of business or service sector education
  • An understanding of the research process.

Intellectual / cognitive skills

Students will gain the ability to:

  • Independently critically evaluate approaches and techniques relevant to management in the retail sector
  • Evaluate outcomes and accurately assess/report on own/others’ work with justification and relate them to existing knowledge structures and methodologies
  • Demonstrate high level learning and problem solving abilities in the range of modules studied

Professional practical skills

Students will be able to:

  • Conduct research and produce a high quality Dissertation: this includes the ability to select, define and focus upon an issue at an appropriate level; to develop and apply relevant and sound methodologies; to analyse the issue; to develop recommendations and logical conclusions; to be aware of the limitations of the research work
  • Identify modifications to existing knowledge structures and theoretical frameworks and therefore to propose new areas for investigation, new problems, new or alternative applications or methodological approaches

Key / transferable skills

Students will have a range of generic skills relevant to the needs of existing and future managers, executives and professionals, irrespective of their sector of operation.

These will include analysis and synthesis, oral and written communication, computing/IT literacy, critical reasoning, data analysis, organisation and planning, problem solving, independent and group working and research.

Global opportunities

We often give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities.

In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV.

Learn more about opportunities that might be available for this particular programme by using our student exchanges search tool.

Professional recognition

Surrey Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB) and by the Association of MBAs (AMBA).

Related programmes

Postgraduate (Taught)

Related departments/schools

Related research areas

Programme leader

Professor Christoph Teller

Find out more

General enquiries:

+44 (0)1483 681 681

Admissions enquiries:

+44-(0)1483-682-222

admissions@surrey.ac.uk

Programme facts

Type of programme:

MSc

Programme length:

  • Full-time: 12 months

Start date:

Sep 2017

Entry Requirements

Applicants should normally hold a Bachelors degree (a UK 2.1) or an equivalent qualification from a British or overseas university.If an applicant’s Bachelors degree is not in a subject related to the MSc, some relevant work experience would be an advantage.

Higher level professional qualifications may also be accepted. Each applicant is assessed on their own merit.

View entry requirements by country

English language requirements

IELTS 6.5 overall, 6.0 in each component (or equivalent)

We offer intensive English language pre-sessional courses, designed to take you to the level of English ability and skill required for your studies here.

Fees

Study mode Start date UK/EU fees Overseas fees
Full-time Sep 2017 £11,500 £19,500

Please note these fees are for the academic year 2017/2018 only. Annual fees will rise by four per cent (rounded up to the nearest £100) for each year of study.

A complete list of all fees for our Masters Programmes

Funding

Loans, scholarships and financial support

There are many streams of funding for postgraduate students including awards, scholarships and loans. Learn more.

 

For more details

Discounts for Surrey graduates

Thinking of continuing your education at Surrey? As an alumnus of Surrey you may be eligible for a ten per cent discount on our taught Masters programme fees.

For more details

The Surrey International Scholarship for Excellence

For all (with the exception of MBA) postgraduate taught courses starting in September 2017 within the Surrey Business School, the School of Hospitality and Tourism Management and the School of Law, we are offering all applicants who hold a  UK 2:1 honours degree (or equivalent) or above opportunity to be awarded between £2,000 and £4,000 through the Surrey International Scholarship for Excellence Scheme. Download a flyer or read more for eligibility and to apply.

For more details

Admissions Information

Our Admissions Policy provides the basis for admissions practice across the University and gives a framework for how we encourage, consider applications and admit students.

Further information for applicants

Postgraduate Study Advice

Steps to Postgraduate Study is an official, independent guide for anyone considering a taught postgraduate course. The guide is produced by the Higher Education Funding Council for England (HEFCE), the Higher Education Funding Council for Wales, the Scottish Funding Council and the Department for Employment and Learning, Northern Ireland.

Find out more

Disclaimer

Modules listed are indicative, reflecting the information available at the time of publication. Please note that modules may be subject to teaching availability and/or student demand.

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