Strategic Tourism Management and Marketing MSc
Why choose this course
Skills that further your career, knowledge that connects you to the whole world.
If you’re an existing tourism graduate or have experience in the sector and want to take your skills to the next level, this is the course for you. We’re one of the best places in the world to study the subject: our School of Hospitality and Tourism Management was ranked in the top 10 globally for hospitality and leisure management in the QS World University Rankings 2019.
We’ll teach you the skills you need to take your career to the next level as you uncover how important tourism is to the world’s economy.
What you will study
This course combines the latest expertise and research with valuable industry connections. You’ll be exposed to forward-thinking ideas in strategic human resources management, strategic tourism management and smart tourism design. You’ll also be able to learn from our exciting optional modules, such as digital marketing and social media campaigns, strategic tourism consultancy and event portfolio and destination development.
Bringing the world into sharp focus, we’ll give you insight into how management and marketing techniques can be used to solve the challenges faced by the tourism industry today. At the same time, we’ll grow your understanding of the impact tourism has on the world economy and what the future holds for the global travel market in years to come.
Study and work abroad
There may be opportunities to acquire valuable European experience by working or conducting research abroad during your degree or shortly afterwards. It is possible to do this in the summer period with an Erasmus+ grant working on your dissertation or as a recent graduate. In order to qualify your Erasmus+ traineeship must be a minimum of two months.
Becoming a student, and eventually a graduate, of the School of Hospitality and Tourism will inspire you to be ambitious, think bigger and encourage you bring innovative new ideas to life. You’ll be in an excellent position to take advantage of the growing professional opportunities within this exciting industry as we help you nurture and develop the skills and knowledge you need to become a future manager, executive or indeed fulfil a number of other professional positions within the industry.
We have a large community of professional alumni from the University and continue to generate impressive opportunities for graduate employment. Our course will boost your career and equip you with the tools you need to meet the many challenges of modern, international tourism.
STIENMETZ JL Dr (Hosp & Tour)
Terms and conditions
When you accept an offer of a place at the University of Surrey, you are agreeing to comply with our policies and regulations, and our terms and conditions. These terms and conditions are provided in two stages: first when we make an offer and second when students who have accepted their offers register to study at the University. View our offer terms and conditions and our generic registration terms and conditions (PDF) as a guide as to what to expect.
Please note: our offer terms and conditions will be available in the September of the calendar year prior to the year in which you begin your studies. Our registration terms and conditions will vary to take into account specifics of your course.
This online prospectus has been prepared and published in advance of the academic year to which it applies. The University of Surrey has used its reasonable efforts to ensure that the information is accurate at the time of publishing, but changes (for example to course content or additional costs) may occur given the interval between publishing and commencement of the course. It is therefore very important to check this website for any updates before you apply for a course with us. Read more.
Modules listed are indicative, reflecting the information available at the time of publication. Please note that modules may be subject to teaching availability, student demand and/or class size caps.
The University operates a credit framework for all taught programmes based on a 15-credit tariff. Modules can be either 15, 30, 45 or 60 credits, and additionally for some masters dissertations, 90 credits.
The structure of our programmes follows clear educational aims that are tailored to each programme. These are all outlined in the programme specifications which include further details such as the learning outcomes:
Year 1 (full-time)
Optional modules for Year 1 (full-time) - FHEQ Levels 6 and 7
1 in Semester 1, 3 in Semester 2
Timetables are normally available one month before the start of the semester. Please note that while we make every effort to ensure that timetables are as student-friendly as possible, scheduled teaching can take place on any day of the week (Monday–Friday). Wednesday afternoons are normally reserved for sports and cultural activities. Part-time classes are normally scheduled on one or two days per week, details of which can be obtained from the course administrators. View our Timetabling Policy (PDF).
Learning and disability
We have two services, Academic Skills and Development and the Disability and Neurodiversity Service which can help develop your learning.
Academic Skills and Development
Academic Skills and Development is a learning space in the Library where our learning development team is based. It comprises dedicated Student Learning Advisers and Information Skills Librarians who can help you develop your academic and research skills, including writing, presenting, revision and critical thinking.
Find out more about the study support available.
Disability and Neurodiversity Service
The University’s Disability and Neurodiversity Service supports students with disabilities, long-term health conditions, specific learning differences (such as dyslexia and dyspraxia) and other neurodiverse conditions (including autism spectrum and attention deficit disorder).
If you tell us about any conditions and register with us, we can give you appropriate support during your studies.
We can arrange exam and learning support adjustments, give advice on applications for the Disabled Students' Allowance, and test you for dyslexia and dyspraxia. We can also offer regular study skills and mentoring support.
English language support
Our English Language Support Programme (ELSP) provides tailored English language support during your studies. It is particularly valuable to students who speak English as a second or additional language, but native speakers are also welcome.
A minimum of a 2:2 UK honours degree in tourism management, or a recognised equivalent international qualification. We'll also consider you if you have a business or management degree and at least one year relevant experience in the tourism industry.
View entry requirements by country
English language requirements
IELTS Academic: 6.5 overall with 6.0 in each element.
View the other English language qualifications that we accept.
If you do not currently meet the level required for your programme, we offer intensive pre-sessional English language courses, designed to take you to the level of English ability and skill required for your studies here.
The University of Surrey recognises that many students enter their higher education course with valuable knowledge and skills developed through a range of professional, vocational and community contexts. If this applies to you, a process called recognition of prior learning (RPL) may allow you to enter your course at a point appropriate to your previous learning and experience, or to join the start of a course without the formal entry requirements. This means that you may be exempt from certain elements of study in the course for which you have applied and be awarded credit based on your previous qualifications/experience. There are restrictions on RPL for some courses and fees may be payable for certain claims.
Please see the code of practice for recognition of prior learning and prior credit: taught programmes (PDF) for further information. Please email Admissions with any queries.
- These fees apply to students commencing study in the academic year 2019-20 only. Fees for new starters are reviewed annually.
- If you are on a two-year full-time Euromasters or MFA programme, or a two-year or three-year part-time masters programme (excluding modular/self-paced/distance learning), the annual fee is payable in Year 1 and Year 2 of the programme.
There are associated costs with this programme:
Commuting (local travel expenses): £100 - Two visits to attractions (includes travel and possible entry fee)
UK-based activity: £100.
Grand total: £200.
Scholarships and bursaries
We're committed to making sure that we offer support for students who might need it.