Every day, significant technological changes impact the way media is produced, published and consumed. In our industry, Social Marketing is playing a leading role in connecting brands with customers and yet many organisations do not fully understand how to develop a strong Social Media strategy and how to harness the returns.
This programme provides you with practical tips and guidance on how to maximise the use of Social, biometrics, and data analysis to grow the right customer base. You will learn what it takes to run effective Social Media campaigns, hook new audiences and generate more bookings.
The social landscape
Social Media strategy
- A choice of: Optimised content/Paid strategies/ Biosensor research to assess Social Media content
- A choice of: Changing perceptions/Results – What needs to be measured?/Building a digital A-team: Recruiting and training social media staff
Social Q&A: Highlighting the great ideas and the common pitfalls in our industry
Take your social strategy to the next level
- Demystify Social Media
Explore the current trends and best practice
Develop your confidence in the tools available
Integrate Social Media into your marketing strategy and overall business growth plan
We are working with DigitalVisitor on a new date for this event. To register your interest, or if you have any enquiries, please contact us.