Surrey introduces world’s first AI-powered travel guide
A team of researchers at Surrey and the Open University have been working with Bradt Travel Guides on an innovative Android app, Cornwall a-book, as part of the Next Generation Paper (NGP) project – a marriage between classic paper and digital technology, funded by the EPSRC’s Digital Economy programme.
NGP uses state-of-the-art electronics embedded within traditional paper or award-winning image recognition software to trigger digital content on mobile phones while a user is reading the book. For example, it could allow users to listen to the call of a bird while reading about the species in the wildlife section of the guide book.
While using Cornwall a-book, visual object recognition, audio analysis and geolocation work together to provide exciting, personalised digital content to the traveller. This breaks the boundaries between paper and digital content to transform the travel experience.
Professor Bober, whose team developed the AI components and software behind Cornwall a-book, said: “Our app uses the latest advances in AI to robustly and instantly recognise and classify real-world objects and locations, even under changing viewing angles and obstructions. We are excited that our technology will make the travel experience more comfortable and engaging.”
Professor Caroline Scarles, from Surrey’s School of Hospitality and Tourism Management, said: “This is an exciting next step in shaping the future of books, paper and technology in the travel industry. The augmented guidebook embeds multimedia content within traditional guidebooks enabling travellers access to interactive information without having to put their book down.”
Professor David Frohlich, Director of the Digital World Research Centre at the University of Surrey, said: “The project with Bradt Travel Guides is an important milestone for Next Generation Paper. It provides a great use case for how this marriage between physical and digital media could greatly improve people’s experience and knowledge of the world around them.”
Prof Caroline ScarlesProfessor of Technology in Society, Director of Centre of Digital Transformation in the Visitor Economy
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