Research

Our team produce world-leading research in collaboration with business, government, and academic institutions in a cross-disciplinary partnership to deliver insights into a range of research themes.

Research themes

Our key research clusters span a diverse range of subject matters.

Digital platforms and new business ecosystems

Business strategy in the age of digital competition
Digital platform innovation
Digital platforms and international development
Digital platforms, ecosystems performance and governance
Digital value creation and capture and digital business models
Ecosystems emergence and evolution

Digital transformation of government

Digital government
Open data and digital transformation in the public sector
Open data, digital transformation and innovation in the public sector

Entrepreneurship and innovation

Emerging working practices in the digital age
Entrepreneurial finance, venture capital and business angel
Failure and legitimacy in entrepreneurship
Gender and entrepreneurship
Scale-ups in the digital economy

Ethics and privacy of big data

Artificial intelligence and business decision making
Ethics and AI
Governance and business responsibilities of digitalisation
Responsible innovation in the digital economy

Social innovation and sustainability

Cultural entrepreneurship in global challenges
Social entrepreneurship
Social impact investing and responsible management
Sustainable innovation for social inclusion
Unintended consequences of innovation and entrepreneurship

Social media

Automation and the digital advertising ecosystem
Emotions, communication and interactions in social media platforms
Evolution of social media platforms

Research projects

Government as a Platform (GaaP): New digital government models for the UK and Latin America

Principal investigators: Dr Carla Bonina, Dr Ben Eaton

Centres and groups

People using digital screen showing data

Centre of Digital Economy

We drive forward joint projects with the Centre of Digital Economy to leverage the opportunities created by the digital economy to enhance society. Together we push the boundaries of knowledge and management practice through cutting-edge research and engagement with business and government.

Product Returns Research Group

The Product Returns Research Group is an interdisciplinary team of academics from various universities working with retailers, manufacturers, service and technology providers, to address the root causes of product returns and returns fraud, influence customer behaviour, and increase sustainability.

Research departments

We encourage interdisciplinary collaboration and communication with all interested parties from across the academic and professional communities. Find out more about other research activities within Surrey Business School.

Department of Business Transformation

Department of Finance and Accounting

Department of Marketing and Retail Management

Department of People and Organisations

Department of Strategy and International Business