Dr Yoo Ri Kim
Yoo Ri is a Lecturer in Hospitality Management. She gained her BSc in Geography with Economic at the London School of Economics and Political Science and MSc in International Tourism Development at the University of Surrey. At the same university, she completed her doctoral degree on spatial clustering and productivity in the hospitality and tourism industry, funded by the ESRC. Yoo Ri is continuing her research on productivity and performance, and expanding her research expertise into big data and innovation in the hospitality and tourism industry.
University roles and responsibilities
- Widening Participation Lead for SHTM
- Disability Lead for SHTM
Affiliations and memberships
Applied economics in hospitality and tourism
Big/Geospatial data and analytics
Economic impact and performance (productivity)
Quantitative research methods
The report was commissioned by VisitBritain to provide a synthesis of existing knowledge about the productivity challenge facing the UK tourism industry, its determinants, future challenges, and approaches to raising productivity based on an analysis of secondary sources. The challenges and potential for tourism productivity include: issues around productivity measurements that have had limited applicability to the tourism industry, demand variations, lack of capital and infrastructure investments, high labour turnover and low staff retention rates, and lack of infrastructure for and expertise on digitisation and IT that can contribute to productivity enhancement. Key responses are: for the government and industry to have a better understanding of tourism productivity via knowledge sharing and collaborative discussions in the form of business networks/communities, new and alternative measures of productivity to be explored, collaborative partnerships at a regional/local level to deliver stronger and more sustainable investments in capital and infrastructure, improvements in the skills and quality of labour which links to effective IT adoption and innovation to enhance tourism productivity.
- Pattanapong Tiwasing, Newcastle University
- Yoo Ri Kim, University of Surrey
- Katiuscia Lavoratori, University of Warwick
- Temitope Akinremi, University of Warwick
- Diletta Pegoraro, University of Birmingham
The Productivity Insights Network was established in January 2018 and is funded by the Economic and Social Research Council. As a multi-disciplinary network of social science researchers engaged with public, private, and third sector partners, our aim is to change the tone of the productivity debate in theory and practice. It is led by the University of Sheffield, with co-investigators at Cambridge Econometrics, Cardiff University, Durham University, Glasgow Caledonian University, SQW, University of Cambridge, University of Essex, University of Glasgow and the University of Leeds.
The main aim of the project is to identify the firm, locality (as captured by local enterprise partnerships [LEPs]) and regional determinants of small- and medium-size enterprise (SME) productivity in the service sector. This helps to understand and improve the spatial disparities in productivity of the UK SMEs operating in the service sector for different localities, and an evidence-based multilevel regression analysis of how place and productivity interact, with a strong emphasis on service SMEs, was conducted.
This project have drawn on the cross-sectional multi-level analysis of SMEs in England from the Longitudinal Small Business Survey (LSBS) for 2015 from the Department for Business, Energy and Industrial Strategy (BEIS). The analysis highlighted significant variations in firm characteristics and LEPs, leading to disparities in SME productivity in the service sector in England. This suggests the need for adequate support at the LEP level, for example, identifying the strongest and weakest LEPs in their productivity performance, which can help develop better place-based strategies for effective usage of government funding that can fairly be distributed across the local economies depending on their productivity needs. Additionally, strengthening the LEPs and their local business networks can be key to sharing knowledge and experience within the LEPs. Firm-level findings have shown the importance of the survival of family and small businesses in improving productivity, and the need for investments in training and development for all skill levels, particularly at the management level. Further findings suggest the need for investments and improvements of digital infrastructure to enhance business networks and inter- and intra-connectivity of LEPs to address the issues of spatial disparities in the productivity of service SMEs.
Mozee Limited is tech company, and is developing a mobile application that makes city exploration simpler. On the face, it is a user centred platform allowing users to gain location relevant personalised city experiences. However, the wider goal is to gain new consumer insights derived from big data in areas not currently explored, in order to provide data driven solutions to the issues around urban areas and destinations in the UK and bridge the gap between the digital and physical stores and consumers. The University of Surrey is currently collaborating with Mozee in research and development, providing expert knowledge in the areas of data strategy design in developing the products and the subsequent data analytics based on the prototype testing to provide insightful understanding of walk-by-traffic live data and individual user mobility.
Financial accounting in service industry
Applied financial management in services
Technology, media and data
Competitiveness is a well-discussed research topic in various disciplines and fields, amongst which competitiveness in the visitor economy is a prominent research stream. With rapid transformations in the visitor economy, destinations, regions, sectors and businesses have had to adapt – with varying degrees of success – to internal and external changes, significantly affecting their competitiveness. Existing studies are dominantly based on a few pioneering models and indicators and relatively few empirically challenge the assumed causality of competitiveness factors at different scales. This article, therefore, conducts a systematic literature review of competitiveness in the visitor economy post-2005 and examines the intellectual and conceptual structures of the extant literature as a platform to identify knowledge gaps and emerging trends and perspectives for future research.
This research investigates the direct and (indirect) spatial spillover effects of agglomeration economies on the productivity of the tourism industry. With increasing concerns about the persistence of low (labour) productivity in tourism across many developed economies, there is an urgent need to address this productivity challenge. Using major under-exploited UK microeconomic panel data, spatial econometric modelling is employed to estimate the effects of agglomeration economies on productivity. Findings reveal the significant effects of agglomeration economies on productivity within a specific region, but also significant spatial spillover effects across neighbouring regions, suggesting the possibility of productivity convergences. Competitive and complementary effects of agglomeration economies on productivity are identified.
This research examines the relationship between geographic, brand, and segment diversification and hotel failure rates based on ownership structure, i.e. franchised and company-operated hotels, in the Texas lodging industry. Literature on diversification strategies is mainly based on financial measures of performance and offers mixed results; only few studies have assessed firm failure rates directly based on distinct diversification strategies at the establishment level. The performance outcomes are significantly heterogeneous not only based on the strategies, but also on the ownership structures, which are yet to be examined. Using data from the Texas Comptroller of Public Accounts from 2000 to 2018, a semi-parametric Cox proportional hazard model is estimated, and the findings reveal that failure rates are not significantly tied to particular types of diversification and ownership structures. This research provides insights on hotel diversification strategies and their relative dominance on hotel failure rates based on franchised and company-operated hotels.
Originality is an important goal of research. However, relatively little is known about the characteristics and motivations of individual researchers or about the facilitating or hindering factors that, in combination, can lead to original research outputs; a gap this study aims to fill. Interviews with twenty highly original academics (identified by their peers) active in the field of tourism identify four shared main traits amongst such researchers – nonconformism, commitment, self-confidence and interdisciplinarity – and the importance of situational factors. The findings also show that there is no single optimum way of “becoming original” and, therefore, efforts to “replicate” originality may constrain rather than enable originality. From a managerial perspective, this suggests that it is easier to remove barriers than to positively facilitate original research
This paper identifies the key determinants of spatial variability of productivity, focusing on small and medium-sized enterprises (SMEs) in the service sector across England. Due to the hierarchically structured data, multilevel analysis is applied to distinguish the effects of a firm's internal variables and (sub)regional factors on productivity. Using cross-sectional data for 10,400 SMEs from the UK government's Small Business Survey, 2015, the results show that firm-specific determinants significantly influence productivity. The findings also indicate that location, local enterprise partnerships (LEPs) and where firms operate play a pivotal role in determining SME productivity. In particular, at the LEP level, increasing labour supply, promoting local funding and improving broadband speed potentially enhance firm productivity.
Ownership structure, a source of firm heterogeneity, can change competitive environments and market structures; the impact on the hospitality industry is unknown. This study investigates the impact of hotel ownership structure changes on the magnitude of localized competition of different quality segment hotels. Two‐level mixed‐effect analyses reveal that hotel ownership structure change from chain‐affiliated to independent increases the number of neighboring economy hotels, whereas the change from independent to chain‐affiliated increases the number of neighboring upper‐upscale hotels. Ownership structure changes in the same market can be a key driver of market dynamics, suggesting that hotels should colocate with caution.