Business Management (Marketing) BSc (Hons) – 2019 entry

Why choose this course

At Surrey Business School, we’re renowned for our world-class research, dynamic learning environment and strong links with industry.

Our business management degree courses give you the opportunity to explore how organisations of all sizes start, run and thrive.

By combining this core knowledge with specific expertise in marketing on our BSc Business Management (Marketing) pathway, you’ll explore marketing analytics, marketing in the digital environment and market research, as well as addressing important areas such as marketing strategy.

What you will study

Specifically designed to offer an exciting and challenging course for those wishing to pursue a career in marketing and related areas, this pathway covers a wide range of marketing disciplines that embrace the varied career options available in the field.

Our BSc Business Management (Marketing) course offers a variety of innovatively designed modules where you will have the option to study both the latest academic research and real-world industry trends in this dynamic field.

You’ll gain an overall view of marketing and explore psychological elements such as consumer behaviour, with the option to develop your creative skills through topics like marketing communications and international fashion marketing.

Course facts

Qualification Course length Foundation year Professional Training UCAS KIS code
BSc (Hons) 36 months N294 View KIS data set
BSc (Hons) 48 months N288 View KIS data set
BSc (Hons) 48 months N293 View KIS data set
BSc (Hons) 60 months N292 View KIS data set

Location:

Stag Hill

Professional Training placements

As part of this course you have the option to complete a Professional Training placement. These will give you the opportunity to develop your professional, academic and personal potential, equipping you to be adaptable, resilient, globally minded, confident, entrepreneurial and digitally savvy in the workplace. These qualities are widely recognised by employers and a significant proportion of placement students at Surrey are offered graduate-level jobs or go onto postgraduate study.

Find out more about Professional Training placements and discover how these have transformed our students’ lives and career choices.

Business Management (Marketing) placements

At Surrey Business School, our close links with national and international businesses of all sizes and across all sectors are reflected in the companies for which our students have worked on their placements, including:

  • The Body Shop International plc
  • Volkswagen Group UK
  • Xerox
  • Hewlett-Packard
  • The Walt Disney Company
  • RCI Financial Services
  • Eli Lilly & Co.

Your Professional Training placement, if selected, would be taken within your chosen pathway.

Applying for placements

Professional Training placements are usually applied for and secured via an open and free-to-all process, within which students can select and apply for numerous opportunities. Placement providers use their own recruitment and selection procedures and the majority of students will secure their placement in this way. However, support is also provided to students wishing to source their own placement, subject to university requirements being met.

Students are generally not placed by the University, however they are given thorough support and guidance alongside access to a vacancy portal representing thousands of placement opportunities each year. Please be aware there may be travel costs incurred when attending interviews and assessment centres at the placement provider’s premises.

Professional recognition

BSc (Hons) - Association to Advance Collegiate Schools of Business (AACSB)
Accredited by the Association to Advance Collegiate Schools of Business (AACSB).

Careers and graduate prospects

We offer careers information, advice and guidance to all students whilst studying with us, which is extended to our alumni for three years after leaving the University.

The ability to select the modules most relevant to your chosen career means you will graduate well equipped to take advantage of all the career opportunities open to you.

Surrey Business School has an excellent track record of graduate employment. Graduates over the last few years have secured roles such as:

  • Marketing Executive, Microsoft
  • Business Unit Controller, Thomson Reuters
  • Marketing Assistant, Investment Mastery
  • Account Manager, Capgemini
  • Marketing Assistant, CBRE Group
  • Graduate Sales and Marketing, McLaren Automotive
  • Graduate Marketing Analyst, Thales UK.

Our marketing graduates who enrol with the Chartered Institute of Marketing (CIM) as an Affiliate can study CIM qualifications without having to complete all of the modules. For most qualifications, you’ll only need to take two assessments instead of the usual three, meaning you’ll be able to add an individual award to supplement your degree. There is a fee to join CIM.

Study and work abroad

We give our students the opportunity to acquire international experience during their degrees by taking advantage of our exchange agreements with overseas universities or by completing a Professional Training placement abroad. In addition to the hugely enjoyable and satisfying experience, time spent abroad adds a distinctive element to your CV. Visit our global exchanges pages to check where you can go.

We encourage you to add an international experience to your degree by studying overseas for one semester during your second year (typically the autumn semester).

Surrey Business School currently has exchange agreements spanning four continents.

Our international partners include:

  • University of Sydney, Australia
  • University of Wollongong, Australia
  • University of Hong Kong
  • Singapore Management University
  • University of Queensland
  • University of Central Florida.

Our partners complement our commitment to excellence in teaching and research and enable students to enhance their international outlook. If you choose to study at one of the European partners, you will be eligible for an Erasmus+ grant.

In your third year you might then want to think about spending your Professional Training placement abroad. Students have worked in many places, both in Europe and beyond. If you choose to work in Europe you will again be eligible for an Erasmus+ grant.

This is an excellent opportunity not only to acquire valuable work experience but also to improve or learn another language.

Terms and conditions

When you accept an offer of a place at the University of Surrey, you are agreeing to comply with our policies and regulations, and our terms and conditions. These terms and conditions are provided in two stages: first when we make an offer and second when students who have accepted their offers register to study at the University. View our offer terms and conditions and our generic registration terms and conditions as a guide as to what to expect.
 
Please note: our offer terms and conditions will be available in the September of the calendar year prior to the year in which you begin your studies. Our registration terms and conditions will vary to take into account specifics of your course.

Disclaimer

This online prospectus has been prepared and published in advance of the academic year to which it applies. The University of Surrey has used its reasonable efforts to ensure that the information is accurate at the time of publishing, but changes (for example to course content or additional costs) may occur given the interval between publishing and commencement of the course. It is therefore very important to check this website for any updates before you apply for a course with us. Read more.

Academic year structure

The academic year is divided into two semesters of 15 weeks each. Each semester consists of a period of teaching, revision/directed learning and assessment.

The University operates a credit framework for all taught programmes based on a 15-credit tariff. All taught modules are 15 credits. Project modules and dissertation modules can be either 15, 30, 45 or 60 credits.

The structure of our programmes follows clear educational aims that are tailored to each programme. These are all outlined in the programme specifications which include further details such as the learning outcomes.

Modules

Modules listed are indicative, reflecting the information available at the time of publication. Please note that modules may be subject to teaching availability, student demand and/or class size caps.

Please note: If there is an optional Professional Training placement as part of your course, you can view the full module listing for this on the relevant programme specification

Foundation

Optional modules for Foundation - FHEQ Level 3

For further information on FHEQ levels 4, 5 and 6 please view the programme specification for the full-time BSc (Hons) Business Management (Marketing)programme.

Foundation (with PTY)

Optional modules for Foundation (with PTY) - FHEQ Level 3

For further information on FHEQ levels 4, 5 and 6 and professional training year please view the programme specification for the full-time with PTY BSc (Hons) Business Management (Marketing) programme

Timetables

Timetables are normally available one month before the start of the semester. Please note that while we make every effort to ensure that timetables are as student-friendly as possible, scheduled teaching can take place on any day of the week (Monday–Friday). Wednesday afternoons are normally reserved for sports and cultural activities. Part-time classes are normally scheduled on one or two days per week, details of which can be obtained from the course administrators. View our Timetabling Policy (PDF).

Teaching

Each 15­-credit module is designed to involve 150 hours of student work. This time will be spent in lectures, computer labs and tutorials, and includes your own study time, both individual or in small groups.

You will also write essays, assignments and projects individually and in groups that draw on your understanding of a particular area.

Our staff members are innovative in delivering engaging learning sessions that bring together theory and practice for your intellectual and professional development.

There may be occasions when the delivery of your teaching is supported by postgraduate research students. The University has a set of procedures that govern the use of postgraduate research students in this way.

Staff

This course is taught by academic staff from the Surrey Business School.

Programme leader

SAJJAD F Dr (SBS)

Personal tutor

All taught students are assigned a personal tutor before beginning a programme of study. Personal tutors offer support and advice to students in the areas of:

  • Academic progress
  • Pastoral/welfare issues
  • Personal/professional development and employability.

Assessment

Modules are assessed individually and credits are awarded for the successful completion of each one. Assessment takes place through a combination of examination and/or coursework, practical examinations and reports. Check individual module information to see full details at a module level.

Contact hours

Contact hours can vary across our modules. Full details of the contact hours for each module are available from the University of Surrey's module catalogue. See the modules section for more information.

Learning and disability support

We have two services, the Academic Skills and Development and Additional Learning Support (ALS) which can help develop your learning.

Academic Skills and Development

Academic Skills and Development is a learning space in the Library where our learning development team is based. It comprises dedicated Student Learning Advisers and Information Skills Librarians who can help you develop your academic and research skills, including writing, presenting, revision and critical thinking.

Find out more about the study support available.

Additional Learning Support

Additional Learning Support (ALS) is the University of Surrey’s disability and neurodiversity service. The ALS team supports students with disabilities, long-term health conditions, specific learning differences (such as dyslexia and dyspraxia) and other neurodiverse conditions (including autism spectrum and attention deficit disorder).

If you tell us about any conditions and register with us, we can give you appropriate support during your studies.

We can arrange exam and learning support adjustments, give advice on applications for the Disabled Students' Allowance, and test you for dyslexia and dyspraxia. We can also offer regular study skills and mentoring support.

See the Additional Learning Support website for more information.

English language support

Our English Language Support Programme (ELSP) provides tailored English language support during your studies. It is particularly valuable to students who speak English as a second or additional language, but native speakers are also welcome.

What qualifications do you need?

A-level

Overall 

  • BSc (Hons):
    • ABB

Applicants taking an A-level science subject with the Science Practical Endorsement are required to pass the practical element.

Please note: A-level General Studies and A-level Critical Thinking are not accepted.

  • BSc (Hons) with foundation year:
    • CCC

Applicants taking an A-level science subject with the Science Practical Endorsement are required to pass the practical element.

Please note: A-level General Studies and A-level Critical Thinking are not accepted.

GCSE or equivalent: English Language at Grade C(4) and Mathematics at Grade C (4) (or equivalent). Applicants must have achieved these grades at the time of making their application.  

BTEC (QCF Level 3) Extended Diploma

Overall 

  • BSc (Hons):
    • DDD
  • BSc (Hons) with foundation year:

GCSE or equivalent: English Language at Grade C(4) and Mathematics at Grade C (4) (or equivalent). Applicants must have achieved these grades at the time of making their application.  

International Baccalaureate

Overall

  • BSc (Hons):
    • 32
  • BSc (Hons) with foundation year:

GCSE or equivalent: English HL4/SL4 and either Maths HL4/SL4 or Maths Studies HL4/SL4.

European Baccalaureate

Overall 

  • BSc (Hons):
    • 78%
  • BSc (Hons) with foundation year:

GCSE or equivalent: Maths 6 and either English Language (1/2) 6 or English Language (3)7.

Access to HE Diploma

Overall 

  • BSc (Hons):
    • QAA recognised Access to Higher Education Diploma with 45 Level 3 credits overall including 30 at Distinction and 15 at Merit.
  • BSc (Hons) with foundation year:

GCSE or equivalent: English Language at Grade C (4) and Mathematics at Grade C(4) (or equivalent). Applicants must have achieved these grades at the time of making their application.  

Scottish Highers

Overall 

  • BSc (Hons):
    • AABBB
  • BSc (Hons) with foundation year:

GCSE or equivalent: English Language - Scottish National 5 - C Maths - Scottish National 5 - C. Applicants must have achieved these grades at the time of making their application.

Welsh Baccalaureate

Overall

  • BSc (Hons):
    • Pass overall with ABB from a combination of the Advanced Skills Challenge Certificate and two A-levels. 

Applicants taking an A-level science subject with the Science Practical Endorsement are required to pass the practical element.

  • BSc (Hons) with foundation year:

Applicants taking an A-level science subject with the Science Practical Endorsement are required to pass the practical element.

GCSE or equivalent: English Language and Mathematics at Grade C(4) (or equivalent). Applicants must have achieved these grades at the time of making their application.

Science Practical Certificate

Applicants taking the Science Practical Endorsement are required to pass.

Other international qualifications

If you are an international student and you don’t meet the entry requirements to this degree, we offer the International Foundation Year, run by the Surrey International Study Centre.

Select your country

English language requirements

IELTS Academic: 6.5 overall with 6.0 in Writing and 5.5 in each other element.

View the other English language qualifications that we accept.

If you do not currently meet the level required for your programme, we offer intensive pre-sessional English language courses, designed to take you to the level of English ability and skill required for your studies here. The University of Surrey is also an IELTS test centre.

Selection process

Offers are normally made in terms of grades.

Suitable candidates will be invited to an Applicant Day. During the visit to the University the candidate can find out more about the programme and meet staff and students.

If you can demonstrate exceptional academic performance in your schooling to date, you could be awarded an unconditional offer as part of the University’s Unconditional Offer Scheme.

Foundation year

If you don’t meet our entry requirements, you might still be able to apply for this course with a foundation year. A course with a foundation year includes an extra year of study to prepare you for a full degree course. Find out more about our degrees with foundation year.

Recognition of prior learning

The University of Surrey recognises that many students enter their higher education course with valuable knowledge and skills developed through a range of professional, vocational and community contexts. If this applies to you, a process called recognition of prior learning (RPL) may allow you to enter your course at a point appropriate to your previous learning and experience, or to join the start of a course without the formal entry requirements. This means that you may be exempt from certain elements of study in the course for which you have applied and be awarded credit based on your previous qualifications/experience. There are restrictions on RPL for some courses and fees may be payable for certain claims. 

Please see the Code of practice for recognition of prior learning and prior credit: taught programmes (PDF) for further information. Please email Admissions with any queries.

Fees

Qualification Course length Professional Training UK/EU fees Overseas fees Professional Training fees
BSc (Hons) 36 months £9,250 £17,500 Not applicable
BSc (Hons) 48 months £9,250 £17,500 £1,850
BSc (Hons) 48 months £9,250 £17,500 Not applicable
BSc (Hons) 60 months £9,250 £17,500 £1,850

View a complete listing of all ongoing fees for our undergraduate courses.

The University will assess your fee status. If you are unsure whether you are likely to be considered a home, EU or overseas student for fees purposes, the UKCISA website offers more information.

Professional Training placement fees

Programmes marked with a tick in the table above include a Professional Training placement.

A reduced fee is charged for Professional Training placements.

Fees will not have to be paid up front for those eligible students who decide to take up the Government's loan for higher education fees. The Professional Training placement is a key factor in the high employability rates achieved by students with Surrey degrees.

How to apply

Learn how to apply for an undergraduate course, see details about the UCAS application process and determine the steps you need to take if you receive an offer to study.

Admissions information

Our undergraduate admissions policy provides the basis for admissions practice across the University and gives a framework for how we encourage, consider applications and admit students.

Open Days

05 July 2019

Webinars

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Course location and contact details

Campus location

Stag Hill

Stag Hill is the University's main campus and where the majority of our courses are taught. 

Placement location

As part of this course you have the option to complete a Professional Training placement which would require attendance off campus, depending on where you secure your placement.

University of Surrey
Address

University of Surrey
Guildford
Surrey GU2 7XH