Allan Williams

Professor Allan Williams

Chair in Tourism and Mobility Studies
+44 (0)1483 686308
45 AP 02


Areas of specialism

Economic development and mobility. Tourism. International migration. Innovation. Entrepreneurship. Productivity

My qualifications

BSc(Econ) Joint Honours in Economics and Geography
University of Wales
PhD in Geography
London School of Economics

Affiliations and memberships

Fellow of the Academy of Social Science
Fellow of the International Academy for the Study of Tourism


Research interests

Research projects

My publications


The paper explores how second-generation Turkish-German ‘returnees’ benefit from their “inbetweenness” in their ancestral homeland and initiate a process of re-inventing themselves as ‘transcultural mediators’. A thematic-narrative analysis was undertaken on 43 in-depth interviews with second-generation Turkish-German ‘return’ migrants to Antalya who had acquired jobs in the tourism sector. The paper unpacks how this tourism hub provides “third spaces” distanced from prominent national and diasporic identities, and the ways in which these liberating spaces encourage the lifestyle-style oriented, cosmopolitan second-generation ‘returnees’ to re-position themselves in their translocal social fields. The findings illustrate how the second generation, who formerly endured “being twice a stranger” in Germany and Turkey, undertake a process of transculturation in Antalya, and utilise their “transcultural capital” (i.e., bilingual skills, bi- multilingualism, translocal habitus) to perform different aspects of their multiple and hybrid identities, gain economic independence and build social relations.

Vladimir Baláž, Eduard Nežinský , ALLAN MORGAN WILLIAMS (2020)Terrorism, Migrant Crisis and Attitudes towards non-EU Immigrants, In: Population, Space and Place Wiley

This paper analyses how terrorist attacks and high inflows of immigrants’ impact public atti-tudes towards immigrants from outside the EU. It makes an original contribution by analys-ing both effects in tandem, using an extended longitudinal framework to assess both shorter and longer-term impacts, and considering the role of uncertainty. Ordered probit regression models are applied to data from nine consecutive Eurobarometer (EB) surveys to examine impacts of 25 terrorist attacks in Western Europe in 2014-2018. Attacks with higher number of deaths significantly increase negative attitudes to immigrants although the effect fades over time. However, the 2015 migration crisis had a significant, greater and more sustained impact on attitudes towards immigrants than terrorist attacks. The differences in attitudes to migrants in the EU15 countries and post-communist countries provide support for the as-sumptions of intergroup contact theory rather than group-threat theory.

YOO RI KIM, ANYU LIU, ALLAN MORGAN WILLIAMS (2021)Competitiveness in the visitor economy: A systematic literature review, In: Tourism Economics SAGE Publications

Competitiveness is a well-discussed research topic in various disciplines and fields, amongst which competitiveness in the visitor economy is a prominent research stream. With rapid transformations in the visitor economy, destinations, regions, sectors and businesses have had to adapt – with varying degrees of success – to internal and external changes, significantly affecting their competitiveness. Existing studies are dominantly based on a few pioneering models and indicators and relatively few empirically challenge the assumed causality of competitiveness factors at different scales. This article, therefore, conducts a systematic literature review of competitiveness in the visitor economy post-2005 and examines the intellectual and conceptual structures of the extant literature as a platform to identify knowledge gaps and emerging trends and perspectives for future research.

ISABEL RODRIGUEZ, Alejandro Mantecón, ALLAN MORGAN WILLIAMS, Teemu Makkonen, YOO RI KIM (2021)Originality: The Holy Grail of Tourism Research, In: Journal of Travel research Sage

Originality is an important goal of research. However, relatively little is known about the characteristics and motivations of individual researchers or about the facilitating or hindering factors that, in combination, can lead to original research outputs; a gap this study aims to fill. Interviews with twenty highly original academics (identified by their peers) active in the field of tourism identify four shared main traits amongst such researchers – nonconformism, commitment, self-confidence and interdisciplinarity – and the importance of situational factors. The findings also show that there is no single optimum way of “becoming original” and, therefore, efforts to “replicate” originality may constrain rather than enable originality. From a managerial perspective, this suggests that it is easier to remove barriers than to positively facilitate original research

Additional publications