Yu Xiong

Professor Yu Xiong

Associate Vice-President (External Engagement); Chair Professor of Business Analytics; Director, Surrey Academy for Blockchain and Metaverse Applications


University roles and responsibilities

  • Associate Vice President (External Engagement)
  • Associate Dean International(University wide role, 2020-2022)
  • Member of University External Engagement Leadership Group(EELG)
  • Director, Centre for Innovation and Commercialization(within the University Researh and Innovation Division)
  • Member of the University International League Table Advisory Group (ILTAG)
  • Director, Surrey Academy for Blockchain and Metaverse Applications
  • Director, Surrey Centre for Innovation and Commercialization



Postgraduate research supervision

Postgraduate research supervision



Jiang, S.,Li, Y.,  Lu, Q., Hong, Y., Guan, D., Xiong, Y., Wang, S., 2021,  Policy Assessments for the Carbon Emission Flows and Sustainability of Bitcoin Blockchain Operation in China, Nature Communication 12, 1938 (2021),  (Impact Factor: 12.121,  https://doi.org/10.1038/s41467-021-22256-3 ).

L Yimeng, Y Xiong, F Mariuzzo, XIA Senmao, 2021, The underexplored impacts of online consumer reviews: Pricing and new product design strategies in the O2O supply chain, International Journal of Production Economics, https://doi.org/10.1016/j.ijpe.2021.108148

Chaudhuri, A., Fernandes, K., Priya, P., Xiong, Y., 2021, Optimal pricing strategies for Manufacturing-as-a Service platforms to ensure business sustainability, International Journal of Production Economics (ABS 3* https://doi.org/10.1016/j.ijpe.2021.108065)

Xiong, Y., Xia, S., Wang X., 2021, Artificial intelligence and business applications, an introduction, International Journal of Technology Managementhttps://doi.org/10.1504/IJTM.2020.112615

Jin, M., Zhang, X., Xiong, Y., Zhou, Y., 2021, Implications of Green Optimism upon Sustainable Supply Chain Management,  European Journal of Operational Research(ABS 4*, Forth Coming)

Highlights of 2020 publications:

Zhang, F., Chen, H., Xiong, Y., Wei, Y.,  Liu, M., 2020 Managing collecting or remarketing channels: Different choice for cannibalisation in remanufacturing outsourcing, International Journal of Production Research( ABS 3*, doi: 10.1080/00207543.2020.1797205)

Nie, J., Shi, C., Xiong, Y., Xia, S., Liang, J., 2020, Downside of a carbon tax for environment: Impact of information sharing, Advances in Climate Change Research, doi: 10.1016/j.accre.2020.06.006

Huang, H.,  Xiong, Y., Zhou, Y.,2020,  A larger pie or a larger slice? Contract negotiation in a closed-loop supply chain with remanufacturing, Computers & Industrial Engineering (DOI: j.cie.2020.106377)

Jin, M., Xiong, Y., Zhou, Y., 2020,  Less is More: Consumer Education in a Closed-Loop Supply Chain with Remanufacturing, OMEGA: International Journal of Management Science (ABS 3*, doi: 10.1016/j.omega.2020.102259)

Yang, Y., Jia, F., Chen, L., Wang, Y., Xiong, Y., 2020, Adoption timing of OHSAS 18001 and firm performance: An institutional theory perspective, International Journal of Production Economics(ABS 3*).

Xia, S., Xiong, Y., Zhang, M., Cornford, J., Liu, Y., Lim, K., 2020, Reducing the Resource Acquisition Costs for Returnee Entrepreneurs: Role of Chinese National Science Parks, International Journal of Entrepreneurial Behavior & Research, DOI: 10.1108/IJEBR-04-2019-0202

Jin, M., Xiong, Y., Zhou, Y., 2020, The entry of third-party remanufacturers and its impact on original equipment manufacturers in a two-period game-theoretic model, Journal of Cleaner Production(ABS 2*)

Jia F., Caniato, F,. Chen,  L., Moretto,A., Milano, P., Xiong, Y., 2020, The role of digital transformation to empower Supply Chain Finance: Current Research Status and Future Research Directions, International Journal of Operations & Production Management(ABS 4* Guest Editor)

Yan, J., Xiong, Y., 2020, Unpacking the impact of innovation ambidexterity on export performance: Microfoundations and infrastructure investment, International Business Review(ABS 3* https://doi.org/10.1016/j.ibusrev.2020.101766

Zhang, P., Xiong, Y., Zhou, Y., 2020, The Dark Sides of Environmental Requirement in A Supply Chain with Information Asymmetry,  Computers & Industrial Engineering, DOI: 10.1016/j.cie.2020.107087


Yu Zhou, Yu Xiong, Minyue Jin (2020)Less is more: Consumer education in a closed-loop supply chain with remanufacturing, In: Omega Elsevier

Different stakeholders are educating consumers about the benefits of remanufacturing. By increasing the number of consumers who are willing to purchase remanufactured products, consumer education has been expected to facilitate the advancement of the remanufacturing sector. We formally validate the condition under which consumer education is indeed beneficial from a social planner's perspective. We develop a game-theoretical model to examine the implications of consumer education upon a closed-loop supply chain consisting of one manufacturer and one supplier. The manufacturer can perform remanufacturing at the component level. The direct effect of consumer education is that more consumers are willing to pay for the remanufactured product. Although the optimal remanufactured product quantity, in general, increases in the presence of consumer education, surprisingly, our analysis identifies a consumer education paradox, that is, as more consumers are willing to pay for the remanufactured product, the manufacturer switches the choice from remanufacturing to no remanufacturing. Moreover, consumer education could be detrimental to the supply chain, consumers, and the environment because of the paradox. Fortunately, temperate consumer education might be all-around desirable if and only if ex-ante few consumers are willing to purchase remanufactured products; that is, from the social planner's perspective, temperate consumer education should be conducted to foster the remanufacturing sector in its infancy.

Yang Yang, Fu Jia, Lujie Chen, Yichuan Wang, Yu Xiong (2020)Adoption timing of OHSAS 18001 and firm performance: An institutional theory perspective, In: International Journal of Production Economics231107870 Elsevier

Previous studies have shed light on the effects of the adoption of OHSAS (Occupational Health and Safety Assessment Series) 18,001 certification on performance. One important factor that has been neglected so far is the adoption timing. The question of whether early OHSAS 18001 adopters achieve better financial performance and operational performance than do late adopters (or vice versa) remains unanswered. We develop hypotheses and then analyze the secondary longitudinal data of listed Chinese manufacturing firms by employing a rigorous event study approach and performing regressions. The results indicate that early adopters enjoy significantly greater performance gains than do late adopters and this can be explained by institutional theory. We find that early adopters of OHSAS 18001 certification motivated by normative pressure realize additional financial performance from the second year to the fourth year after adoption, and the early adopter advantages of improved labor productivity can at least last in the medium term, but late adopters motivated by coercive and mimetic pressure only benefit in the preparation year. Moreover, early adoption is more favorable to firms with high labor intensity and low internationalization level. Thus, this study extends research in understanding the effects of OHSAS 18001 on firm performance and suggest new insights to the implementation of occupational health and safety practices.

Yu Xiong, Senmao Xia (2020)Mechanisms behind China's innovation achievements: A Multi-level View, In: Technovation94-95102123 Elsevier

The aim of this special issue was to investigate the mechanisms behind China’s innovation ecosystem by focusing on the key participants within it: firms, research institutes, governments and intermediaries, supply-chain systems and so forth. There were interesting threads connecting research on innovation participants throughout the submitted papers. Briefly, the following topics were addressed: 1. evaluation of China’s innovation performance at a regional level and recognition of successful practices as well as problem issues; 2. the influence at a micro level of uniquely Chinese factors on firms’ innovation performance - for instance, how has the regulatory context (e.g., state ownership, industry policy) shaped corporate innovation activities? 3. the relative importance of government and industry support mechanisms; 4. the roles of Chinese state research institutes and the significance of their network positions (e.g. structural hole and centrality) on innovation performance.

Feng Zhang, Hong Chen, Yu Xiong, Wei Yan, Meilian Liu (2020)Managing collecting or remarketing channels: different choice for cannibalisation in remanufacturing outsourcing, In: International Journal of Production Researchpp. 1-16 Taylor and Francis

Cannibalisation is still a concern for original equipment manufacturers (OEMs) when they outsource remanufacturing operations to the authorised remanufacturers (ARs). In dealing with the cannibalisation in remanufacturing outsourcing, many OEMs (such as Sun, Apple, Hewlett Packard, Bosch Tools, and Gateway) use core collecting or remanufactured product remarketing. Motivated by examples from industry, we develop two models in which an OEM produces new products but outsources remanufacturing operations to a AR. The two potential strategies for dealing with the cannibalisation from remanufacturing outsourcing are: (1) collecting used cores from consumers, or (2) remarketing all remanufactured products to consumers. Among other results, we find that minimising cannibalisation problems does not equate with maximising profits. In particular, if the collection cost coefficient is not pronounced, the aggressive response by the OEM can effectively minimise the cannibalisation problems, but will reduce the profitability for the OEM on the other hand. Further, as the collection cost coefficient is moderate, remarketing remanufactured products can secure Pareto improvements. As such, we suggest that, practising managers should combine the cannibalisation problems of remanufacturing with the costs of collecting used cores.

Additional publications