Georgia Stavraki

Dr Georgia Stavraki

Teaching Fellow in Marketing and Programme Director of the MSc Strategic Marketing
PhD in Consumer Behaviour, Fellow of the UK Higher Education Academy
+44 (0)1483 682111
05 MS 03
Student feedback and consultation hours: Please see the Teaching section

Academic and research departments

Department of Marketing and Retail Management.



Georgia Stavraki holds a PhD in Consumer Behaviour, an MSc in Informatics and Management, and a BSc in Economics from the Aristotle University of Thessaloniki, Greece. Her research focuses on the use of collage visual data as an arts-informed inquiry for understanding consumer behaviour phenomena, consumers' identity projects, and aesthetic experiences.

Research interests

Georgia's research interests lie in the areas of collage methodology in consumer behaviour, consumers' identity projects, and aesthetic experiences.


  • MAN2094 Marketing Communications (UG)
  • MAN3136 Retail Consultancy Project (UG)
  • MANM047 Consumer Behaviour (PG) - Module Leader
  • MAN2110 Consumer Behaviour (UG) - Module Leader
  • MSc dissertation supervisor

Student feedback and consultation hours: 

Semester 1 2020/21 – virtual feedback and consultation hours (office hours):

Wednesdays 11.00-13.00 & Thursdays 11.00-12.00

•Please use the zoom link provided for the office hours on your respective module areas on SurreyLearn. If you are a personal tutee of mine you will receive the zoom link via email. In any other case, please email me to provide you with the link.

Departmental duties

Programme Director of the MSc in Strategic Marketing

My qualifications

PhD in Consumer Behaviour
MSc in Informatics and Management
BSc in Economics

My teaching

My publications


Stavraki Georgia, Plakoyiannaki Emmanuella, Clarke Jackie (2018)The appropriation cycle: Novice and expert consumers, In: European Journal of Marketing52(9/10)pp. 1886-1908 Emerald

Additional publications